Data science and ecosystem engagement for advertising and business products at Meta. Opinions are my own.
Joined September 2011
- Tweets 42
- Following 117
- Followers 460
- Likes 61
Photos and videos
4 Oct 2022
Last year, @Meta shared a blog post that outlined our vision for privacy-enhancing technologies. These are foundational technologies and techniques that we think are critical to the next era of personalized ads. Today, we are sharing our progress in this space. (1/4)
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4 Oct 2022
We look forward to continuing to collaborate with our partners on both industry solutions and our own products. facebook.com/business/news/o… (4/4)
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4 Oct 2022
We also continue to make progress on our in-house solutions, such as Private Lift and Private Attribution, which leverage a privacy-enhancing technology called Multi-Party Computation. (3/4)
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4 Oct 2022
In the past year, we have made great strides collaborating with the industry. From the @IABTechLab and @wfamarketers to @w3c, we are partnering w/ a wide group of parties to develop interoperable solutions and a shared set of standards to support a free and open internet. (2/4)
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16 Feb 2022
Encouraging to see this long-term, collaborative approach to privacy-protective personalized advertising from Google. We look forward to continued work with them and the ecosystem on privacy-enhancing tech through industry groups. blog.google/products/android…
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Dennis Buchheim retweeted
11 Feb 2022
Excited to partner with @Mozilla to propose a new privacy-preserving standard for ad measurement – Interoperable Private Attribution, discussed at this week’s @W3C. Read more about @btsavage’s conversation with @JamesHercher in @adexchanger: adexchanger.com/online-adver…
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17 Mar 2021
Telling the story of what @IABTechLab is doing -- and why -- to create a sustainable future for advertising addressability with privacy and accountability: iabtechlab.com/blog/re-archi… (Thanks to @kickstand, @alextcone, @bjd326, and many others!)
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Dennis Buchheim retweeted
11 Mar 2021
My colleagues @IABTechLab and I took today's @GoogleAds blog post @dbuchheim's interview with Google Ads product leaders today at #IABALM and made an explainer. iabtechlab.com/blog/finally-…
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10 Mar 2021
Great summary of today's @IABTechLab #PRAM releases for #addressability, #privacy, and #accountability.
adexchanger.com/online-adver…
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10 Mar 2021
1 day, 4 releases, 1 major step towards #addressability with greater #privacy and #accountability...and countless people to thank. @IABTechLab #PRAM
9 Mar 2021
.@IABTechLab, in partnership with #PRAM, has developed several tech specs & best practices for #addressability, #accountability & #privacy. View the new portfolio of standards just released for public comment: bit.ly/3qwrTjB and learn more about it today at #IABALM!
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10 Mar 2021
No pressure! ;) Really looking forward to a good, timely conversation...
9 Mar 2021
I’m hopeful @dbuchheim can get answers to several of the questions the 3/3 blog left many advertisers and publishers asking.
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17 Sep 2020
We just wrapped @IABTechLab's 1st-ever multi-day virtual event, #TechLabLREBOOT20. Hope everyone who joined was as pleased with the content as we were. Thanks again to speakers and sponsors! Now, back to working together to:
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17 Sep 2020
2/ Reboot expectations, to demand and adopt transparent practices throughout the supply chain.
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17 Sep 2020
3/ Reboot TV and measurement, adapting and deploying existing digital media standards to support healthy growth of CTV/video.
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14 Sep 2020
Excited to kick off @IABTechLab's REBOOT 2020 event tomorrow! Join us Tue-Thu 8-11:30am PDT for in-depth discussions on standards for privacy, addressability, brand safety, video, & more. iab.com/events/iab-tech-lab-…
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12 Aug 2020
Yes! Thanks to @pbannist for calling out the active roles publishers and others need to play to fight ad fraud.
12 Aug 2020
Another well thought out post around ads.txt. Pubs should protect themselves from bad actors by maintaining good hygiene on what is in _their_ ads.txt adexchanger.com/the-sell-sid… @pbannist
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4 Aug 2020
Great to have broader collaboration on privacy-centric #addressability and #predictableprivacy. Here's how the Partnership for Responsible Addressable Media fits with IAB Tech Lab's #ProjectRearc: iabtechlab.com/blog/tech-lab…
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28 Jul 2020
Trade Desk, LiveRamp, others are developing increasingly privacy-centric addressability solutions and will continue to do so. Rearc doesn't aim to inhibit that, it aims to ensure baseline consistency, interoperability, and accountability.
28 Jul 2020
Industry standards will always move slower than proprietary innovation, given the consensus/cooperation that has to be achieved across companies that compete. And if you think this pre-empts Rearc, you don't understand Rearc.
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24 Jul 2020
Predictable privacy, not proprietary privacy, is better for consumers and the ad/media industry. Collaboration to develop true technical standards makes this possible. Alex Cone at #iabtechlab compares Apple's approach to a standards-based alternative.
24 Jul 2020
Thanks @kickstand & @dbuchheim for your encouragement & input on this explainer piece I wrote about how Apple’s most recent standards eschewing, proprietary privacy moves fragment UX & slow the march toward more predictable privacy & data protection. iabtechlab.com/blog/ios-14-p…
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