This is really neat but itās not a design tool as much as itās a design _production_ tool.
The practice of design is mostly about what comes before production.
Thereās no doubt in my mind that all parts of software production will become automated very soon. Writing code, making web pages, putting pieces of a design system together etc.
And thatās fine. I think few people actually enjoy this kind of production work. Wouldnāt it be better if we spent our precious time in life on what is more meaningful?!
At the core, the practice of design is methodical; like architecture, not like art. In a nutshell: We find constraints, form comprehension of the whole and propose solutions that honor those constraints. First after that do we enter some form of production phase, usually prototypes first, learn about some constraints that were hidden before, loop back, prototype and then build the production-grade āfinalā artifact.
These last few tasks are quickly losing value because AI tools can do it much faster (not yet better though) than humans. Itās simply just what has the best RoI for a business.
Some companies and individuals will continue to spend human time on certain parts of the āproduction lineā as a market differentiator, but it will cost them a relatively high price compared to competitors.
Anyhow, I still havenāt seen a tool better than Figma that supports the actually-interesting part of the design process.
I wouldnāt be surprised if Figma focused their products on that, maybe separating āproducts for productionā of āproducts for ideation & exploration.ā The latter would obviously still leverage AI, but not to do the work for me but rather to support my efforts the way a therapist helps me live a better life (not living my life for me.)
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