With technology becoming such a competitive industry, teams are rushing to create original and innovative experiences. They want to give users the "✨Wow" effect with something they didn't expect or build something they've never seen before. Many teams neglect to address users' crucial needs: accomplishing their tasks easily without suffering steep learning curves. "Good Services: How to Design Services That Work" by @LouDowne is a practical book for practitioners and non-practitioners, with simple, easy-to-follow tips on ensuring your service does the same. 📕 What does this book tell you? • This book will tell you how to design a service your users can find, understand, and use without asking for help. • It will tell you how not to disappoint your users and ensure they can do what they set out to do. • A checklist reminder of the 15 core principles all good services share. Author: Lou Downe Year: 2020 Indigo: indigo.ca/en-ca/good-service… Amazon: amazon.com/Good-Services-Dec… Barnes & Noble: barnesandnoble.com/w/good-se… The School of Good Services: good.services/home #UXWriting #UXDesign #ContentDesign #UXWritingTool #ContentDesignPlatform #UXPlatform #GoodServices #HowToDesignServicesThatWork #ServiceDesign #LouiseDowne #PunktHQ