What makes an idea truly unforgettable? On this episode of #TheSiliconDreams, host 𝗣𝗿𝗲𝗲𝘁𝗵𝘆 Padmanabhan (@preepadu) sits down with 𝗔𝗹𝗶𝗻𝗮 𝗙𝘂, Director, Microsoft 365 Copilot, to unpack the sticky secrets behind effective communication from Made to Stick by Chip & Dan Heath. 💡
With her infectious energy and deep marketing insight, Alina explores the "Curse of Knowledge"—our inability to remember what it’s like not to know something—and how it blocks clarity.
She breaks down the SUCCESs framework:
Simple. Unexpected. Concrete. Credible. Emotional. Stories.
From storytelling to creating compelling messages that resonate and convert, this episode is your go-to guide for 10X impact in your career and campaigns.
🎧 Tune in and transform how you communicate: 8ty6.link/uYfdBD
🗓 Date: Monday, June 23rd
🕒 Time: 3:00 - 3:30 PM PST
#MadeToStick#AlinaFu#MarketingLeadership#StickyIdeas#ContentStrategy#ProductMarketing#StorytellingMatters#StartupMarketing#GrowthMindset#CareerTips#Web3Leadership#SiliconDreams#Orbis86#MarketingPodcast
Marketing that sticks is marketing that sells. Made to Stick by Chip & Dan Heath unpacks the secrets behind ideas that captivate and convert.
Grab a copy and start making your marketing stick!
#weekendread#strategytrybe#marketingstories#madetostick
6️⃣ 🌐 Enfin, une idée mémorable a une portée universelle. Elle résonne au-delà des frontières et des cultures.
Le message "Think Different" d'Apple a transcendé les produits pour incarner un mode de vie.
#MadeToStick
The Curse of Knowledge 🔮
This is a concept from my current read, Made to Stick.
I reread the lines that are powerful. I reread this one 3 times:
“Once we know something, we find it hard to imagine what it was like not to know it.”
#Wednesdayvibe#madetostick#writing#ideas
🔍 Ever wondered why some ideas crash and burn while others stick like super glue? 🤔💡
It's all about the #StickyFactor!
Craft messages that stick! The #MadeToStick SUCCESs framework is the key to memorable and influential #Communication.
#Ideas#TheCuriousBookClub
Si si, hay mucho material, ahí estuve leyendo todo lo que encontré o la posibilidad de comprarse el libro pero si buscas el #MadetoStick está plagado de info y que es un replanteo incluso artístico y mental muy valioso.