$KULR board reshape, merged take.
$KULR added two directors, shrank the board to 3 (2 majority independent), and named a CFA-CPA Special Advisor to run a new Operating Discipline Framework on pricing, capital allocation, cost controls, and cadence.
Dr. Mike Kimel, pricing. PhD Economics UCLA. Sr. Director of Pricing at Toyo Tires (3.5 yrs), SVP at Omnisource auto aftermarket, Director of Pricing at Sears, Founder of Pricimetrics. Whole career is margin and revenue quality.
$KULR biggest gap is margin and revenue quality.
Ben Frank, commercialization. 12 yrs at
$MSFT , current role is Director of Workforce AI Technical Sales for the Oil, Gas and Energy enterprise org. 15 yrs at NetIQ before that running sales engineering. Mech engineering degree.
$KULR 's pivot is into AI infrastructure, energy, and defense customers.
Long-run benefit if executed:
Pricing discipline lifts K1A and K1S product gross margin off 1 percent toward something investable
Enterprise AI sales motion shortens the path into hyperscale data center and energy OEM accounts
SG&A growth normalizes back below revenue growth
Framework forces explicit capital allocation choices between product reinvestment and the BTC treasury
Smaller board plus Special Advisor speeds operating cadence and decision velocity
Caveats: both are first-time public-company directors, the 3-seat board is lean for an NYSE listing, and the framework is paperwork until the Q1 2026 print shows it in the numbers.