Persnickety about whiteboards.
Joined October 2008
- Tweets 3,828
- Following 1,432
- Followers 1,117
- Likes 4,033
278 Photos and videos
8 Sep 2022
I love working at @canopytax! No surprise that the company (which is hiring!) is on the Fast 50 list.
8 Sep 2022
“The number one factor behind our growth is our people." - Davis Bell, CEO at Canopy
We have worked hard to earn a spot on the @UtahBusiness Fast 50 list! And we are continually growing, which means we are hiring! Take a look at our job openings here getcanopy.com/careers
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20 Jun 2022
Employees are changing jobs as often as they change their undies. #SNH22 #scalingnewheights
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Words matter when you're communicating with customers. Just one word can be the difference between being heard and being ignored. Today Persado announced first-of-its-kind language personalization capabilities and a new form of first party data.
ow.ly/O2LW50HWLfL
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"Digital Relationships" with customers have become more important than ever, and healthcare can learn a lot from other industries. #JamieGloyne from Persado shared key strategies for this opportunity at @HCStrategists #HMPS21. Learn more at Persado.com. #AI
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5 Oct 2021
Great advice from @heidersbach - "The only way marketing leaders and marketing teams can operate at scale and keep up with the myriad of market, customer, data and digital complexities is to apply the power of machines to marketing work..."
1 Oct 2021
CMO Greatness: Skills for the Modern Marketing Leader by @phil_britt smg.io/3ioUwOm
One more day until @CommerceNext starts! Learn more at Kiosk 43 about how Persado unlocks amazing #growth for our clients, like one retailer that increased order rate by 112%. ow.ly/Q4QL50GhabG #CNIRL #AI #ArtificialIntelligence
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Marketing is changing forever, with AI leading the way. Hear a #TBT interview with #AssafBaciu, our co-founder, about how AI is changing marketing messages. cnb.cx/3mdC3qJ #AI #ArtificialIntelligence #WordsMatter
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As the retail landscape evolves, retailers need to be ready for whatever comes their way. Learn more about how to provide an integrated digital and in-person experience and key communication principles derived from #AI-powered language analysis. bit.ly/3CI1pCO
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8 Aug 2021
AI continues to be a great answer to the needs of modern enterprises. So awesome to see it continue to grow.
6 Aug 2021
AI Weekly: Companies look to ‘scale up’ their use of AI ift.tt/3jLINth
Heather Hurst retweeted
5 Aug 2021
LinkedIn says it reduced bias in its connection suggestion algorithm ift.tt/3fyKWqy
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Year after year, you've made a goal of building #personalization into your marketing plans, but haven't known where to start. Join this webinar with Persado & Amperity on August 18 to learn how to align to the key fundamentals of personalization at scale. amperity.com/resources/unloc…
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Heather Hurst retweeted
22 Jul 2021
I had a great discussion about the future of #AI in #retail with @zulily's John Starke & Tapestry's Roshan Varma @NRFnews #nrfconverge. Read more from our session about how the latest #commerce tech can help businesses achieve 1:1 engagement 👇
medium.com/ideas-from-bain-c…
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Marketers are scrambling with the #DeathofCookies. There’s a new way to move beyond cookies: using personalized language to activate first-party data and drive customer engagement. Learn more... ow.ly/ogcl50FyWtw #personalization#AI#marketing
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A Persado experiment accomplished months’ worth of testing, revealing insights that make a real difference in converting more monthly donors for charity:water. The campaign increased customer engagement by 147%. #WordsMatter #AI #ArtificialIntelligence ow.ly/h81L50FvmPU
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Even the slightest tweaks to language can yield wildly different returns. Make every word to your customers count. ow.ly/GfCU50Fa3aT #WordsMatter #AI
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11 Jun 2021
Who would think that longer subject lines can be more engaging? It's all about topics & scenarios - and letting AI guide the way.
Three awesome unexpected findings from leveraging AI in creativity: 1) CTAs don't have to be so direct to be actionable; 2) Shorter subject lines aren't necessarily better; 3) The best language is not the same across channels. Read the blog to learn more. ow.ly/ItDt50F4OUj
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8 Jun 2021
I'd love to watch a prequel of Titus Andromedon and his story before Kimmy. We need more @Instatituss! Please, please @TinaFey0fficial!