iTech Series is a digital publishing firm with a ubiquitous coverage of MarTech, SalesTech, AI/ML, HR Tech & Fintech
Joined February 2019
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Jun 11
Redefining Revenue-Ready #InboundGrowth!
This blog breaks down how #B2Bteams can combine SEO, #AEO, content, and automation to turn intent into a qualified, high-converting #pipeline in 2026.
More: tinyurl.com/bdh4yz6x
#InboundMarketing #GTMLibrary
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Jun 10
Meet Shivani Priyadarshini of @Akamai, who shares her perspective on #fieldmarketing, #GTMstrategy, customer retention, #buyerexpectations, and leadership in modern B2B marketing.
Read the interview: tinyurl.com/ddd95899
#B2BMarketing #FieldMarketing #GTMLibrary
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Jun 9
#DemandGen Decoded! Meet Valentina Kovačić from @AzulSystems, who shares how modern B2B teams can drive smarter demand generation through #ABM, #buyerintent, and credibility-first marketing.
More: bit.ly/4edm7OM
#B2BMarketing #DemandGeneration #GTMLibrary
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Jun 8
Consistent #storytelling must start on the brand side before we focus on leads and conversions. In our latest interview, Wilhelm Frank from @Lenovo shares how to connect #brand, demand, and #ABM for real business impact.
More: bit.ly/3RTh6TW
#B2BMarketing #GTMLibrary
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Jun 4
Beyond #LeadGeneration: Christine Doles shares insights on #demandgeneration, pipeline growth, #GTMalignment, personalization, and data-driven #marketingstrategies that drive measurable business impact.
More: bit.ly/4uzg1hT
#DemandGeneration #B2BMarketing #GTMLibrary
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Jun 3
How do you drive #growth without overcomplicating marketing?
Maisie Goss of @EmploymentHero shares insights on full-funnel marketing, #ABM, attribution, #GTM alignment, and #revenuegrowth.
Read more: bit.ly/4fXJAFX
#B2BMarketing #DemandGen #GTMLibrary
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Jun 2
Explore #revenuedrivenmarketing with Suzy Krohn, who shares insights on #demandgeneration, GTM alignment, #AI, attribution, and turning marketing performance into #pipelinegrowth.
More: bit.ly/3QghZW3
#DemandGeneration #B2BMarketing #GTMLibrary
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May 29
Growth Marketing Decoded! Tejinder Dhillon of @NetApp shares insights on customer-centric B2B marketing, balancing brand and #demandgeneration, AI-driven #personalization, and driving sustainable growth.
More: tinyurl.com/3w2j82p5
#B2BMarketing #GrowthMarketing #GTMLibrary
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May 27
Marketing in 2026 is about lifecycle intelligence systems.
We explore how brands use unified data, AI, and real-time insights to turn customer journeys into growth engines.
Read Now!
tinyurl.com/msdecn9t
#LifecycleMarketing #MarTech #GTMLibtary
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May 26
Think mobile-first to win in a #digitalfirstworld.
Discover powerful #mobilemarketingstrategies that boost engagement, personalize #customerexperiences, and drive stronger conversions in this quick read.
Read More!
tinyurl.com/423p6t9e
#B2BMarketing #GTMLibrary
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May 22
From clicks to revenue: Natasha Koskenniemi, Senior Global B2B Marketing Leader, shares how modern B2B marketing drives #pipeline through audience-centric GTM, stronger #funnelalignment, and #crossfunctional execution.
More: tinyurl.com/35ucnrtk
#B2BMarketing #GTMLibrary
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May 21
High-impact #B2Badvertising goes beyond visibility. Learn how strategic planning, audience targeting, #AI, and data-driven decisions can improve engagement, generate #qualityleads, and drive measurable #businessgrowth.
More: tinyurl.com/y8p9sya8
#B2BMarketing #GTMLibrary
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May 20
“Building scalable demand with smarter #GTMsystems.”
Melanie Morris from @backbase shares insights on #GTMalignment, demand generation, #AI-driven systems, and #pipelinegrowth in our latest interview.
Read more: tinyurl.com/4d5mx64c
#B2BMarketing #GTMLibrary
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May 19
Scaling #MarketingGrowth: Alisa Hammond of @Deltek. Insights on #fullfunnelstrategy, AI, SEO/AEO, collaboration, and building psychologically safe, high-performing #B2Bmarketing teams.
More: tinyurl.com/7hps34vx
#B2BMarketing #GrowthMarketing #GTMLibrary
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May 18
#Globalstrategy needs local relevance. Nicki Wells of @absolutecorp shares insights on #GTMalignment, field marketing, #AI, and the future of #enterprisegrowth.
Read the full interview: tinyurl.com/5n8pnhrf
#B2BMarketing #AIinMarketing #GTMLibrary
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May 14
B2B buyers are mobile-first! From responsive websites to #personalizedcampaigns, B2B #mobilemarketing is driving engagement, stronger #customerrelationships, and better conversions in a digital-first world.
More: tinyurl.com/msj8n82w
#B2BMarketing #GTMLibrary
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May 13
Is #B2Bmarketing a battlefield? In crowded markets, #guerrillamarketing cuts through the noise with creativity, surprise, and experience-led strategies that drive attention, #engagement, and real business impact.
More: tinyurl.com/34vp8cbc
#B2BMarketing #GTMLibrary
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May 12
Enterprise #marketing is shifting from visibility to influence. In this interview, Shreya Bhatnagar from @AutomationAnywh shares insights on trust, ecosystems, and the future of #B2Bgrowth.
More: tinyurl.com/3kh69tm6
#EnterpriseMarketing #B2BMarketing #GTMLibrary
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May 11
The New Age of Field Marketing. In this exclusive interview, Amélie Cazajous of @JamfSoftware shares insights on global B2B marketing, AI, localization, demand generation, and revenue alignment.
More: bit.ly/4f8AF48
#B2BMarketing #FieldMarketing #GTMlibrary
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May 7
Data #storytelling turns complex datasets into clear, #SEO-friendly content that ranks. By combining data, visuals, and narrative, #brands move from numbers to insights that drive smarter decisions and impact.
Learn More: bit.ly/4fdgxOa
#DataStorytelling #GTMLibrary
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