professor of #marketing @EMLYON @lifestyle_em, doing research on #consumerculture, #brands, #digital, #lifestyle, #visual and #videography
Joined March 2009
- Tweets 1,040
- Following 1,184
- Followers 1,481
- Likes 1,900
141 Photos and videos
13 Sep 2024
Check out the new @ReSearchJCB issue "The Raft of the Researcher", exploring the currents of academic life. Happy to share a research journey - available here: researchjcb.com/content/
@lifestyle_em @emlyon @valeriejobardPR
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Joonas Rokka retweeted
15 Jul 2024
@jccnas, @hvicdan, and Anil Isisag had a fantastic time at the 2024 Consumer Culture Theory Conference from July 11-13 at the Knauss School of Business #CCTC2024 #SanDiego #marketingresearch
@usd_business @EMLYON
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19 Apr 2024
Want to do a #PhD in Management at @EMLYON ? The application period is now open for the 2024 entry. Applications by 30 April. This video series describes the program, its aims, outlook and participants:
youtube.com/watch?v=z0nbS0wr…
@STORMresearch @CentreOCE @lifestyle_em #phdpositions
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Joonas Rokka retweeted
5 Apr 2024
Family unbound: how western society is redefining and assembling families through digital platforms An article by @jccnas, Lydia Ottlewski and John Schouten, in @FR_Conversation bit.ly/3VjRb7G #coparenting #adoption #surrogacy #family
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14 Mar 2024
Check our @TheConversation piece on how #family is redefined and assembled through digital platforms, with Lydia Ottlewski and John Schouten @EMLYON @lifestyle_em @dbm_samf
theconversation.com/family-u…
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Joonas Rokka retweeted
12 Mar 2024
Alptextyles research day celebrating alpine #textile heritage and #circular economy-based production and #lifestyles under way - big thanks to our many international and regional collaborators!
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Joonas Rokka retweeted
1 Mar 2024
We were pleased to have our guest Pekka Saarikorpi presenting his work about #rhythm, #space and #atmospheres at the context of art festival.
@EMLYON @lifestyle_em @Hanken_fi
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21 Feb 2024
Alert: We’re hosting “new” Arts Festival track at ACR 2024 Paris @aconsres : for innovative art-based research submissions in three modalities - #film, #artwork, and #photography. Subs due 25 March. Learn more & join us @luxwal @bcleret :
acrwebsite.org/events/acr24/
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15 Feb 2024
Curious about working with video in research? Apply to our next Videography Workshop, held @EMLYON @lifestyle_em Lyon, 19-21 June 2024! More info and how to apply:
lifestyle.em-lyon.com/2024/0…
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Joonas Rokka retweeted
29 Dec 2023
Containing poems, video essays and other delights, our new issue has dropped! Access is free for the next 2 weeks! tinyurl.com/ybb65dbn
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18 Dec 2023
I was interviewed about unusual holiday rituals, including "Kentucky for Christmas" in Japan, this time with @BBC Radio 5 live broadcast
@lifestyle_em @EMLYON
bbc.co.uk/sounds/play/m001t8…
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Joonas Rokka retweeted
4 Dec 2023
emlyon business school moves up in the @FT European Business Schools Rankings. 📈🌐
Gaining 2 spots this year and 9 spots since 2021, our school has now entered the TOP10 of best European business schools. 👏
See full ranking: rankings.ft.com/rankings/295…
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11 Oct 2023
We're excited to invite papers on "Re-Imagining Family" Special Issue that Lydia Ottlewski and I are co-editing for @CMCjournal. We encourage critical discussions broadening views on what #family is and can be in today's society / @lifestyle_em @EMLYON @dbm_samf
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4 Oct 2023
I am fan of books. It’s where we can express what we think and care about. This collective effort on #CCT research is a special one - thanks to the team! Four chapters by @lifestyle_em @EMLYON #lifestyleresearch @EricArnould2 @consumerlife @dcrockett17
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29 Sep 2023
A great research visit @BathSofM this week - many thanks to @timhill_bath @Sarah_CSR and team, you have a wonderful group!
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13 Sep 2023
Bravo Lydia Ottlewski for this paper on #platformization #culture and new forms of #family just published in Marketing Theory! Thanks also for SI editors for supporting our work @dbm_samf @EMLYON @lifestyle_em #lifestyleresearch
journals.sagepub.com/doi/10.…
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Joonas Rokka retweeted
5 Sep 2023
The @EMLYON PhD program has officially commenced its new academic year. Congratulations to the incoming PhD students!🎉🎓
ALT Dr. Joonas Rokka welcoming the new PhD students
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4 Sep 2023
Excited to share that I just started as Director for PhD Program @emlyon. It’s a new challenge and I feel very happy to be able to work with such a great team of Phd students and professors. Amazing sabbatical year is now over, too. Bonne rentrée !
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Joonas Rokka retweeted
DYNAMICS OF CONVIVIAL AFFECTIVE ATMOSPHERES
The paper highlights the affective embodied encounters of customers and service employees.
FREE LINK: buff.ly/3qWJYwT
DOI: buff.ly/3CzTmJF
👇 🖼️ 👇
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19 Jun 2023
Pleased to share our new article on #atmospheres of #conviviality in #tourism, @AnnTourRes w/ Brigitte Auriacombe, @EricArnould2 and @lionelsitz @EMLYON @lifestyle_em
sciencedirect.com/science/ar…
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