Two things define you: Your patience when you have nothing and your attitude when you have everything.

The number of entrepreneurs is going to astronomically skyrocket from here on out.

spent a lot of late nights with dylan during my time building. can't think of someone better to lead spc nyc. caring, thoughtful, smart.

the web is fun again 🎶

And we are LIVE! The Renaissance Edition is the meeting of science and art — harnessing the power of AI to supercharge the creativity of the millions of merchants on Shopify. Tune in to hear me @tobi, @vlaurenlee, and @harleyf get into the details of 150 product updates

The Live Globe is back on @SphereVegas 100% live data, rendered in real-time, built with threejs, React, and a lot of shaders 3…2…1…

This is how you hire an org of superstars. People first, roles/process second. There are many ways to put the puzzle together, but you want to prioritize top talent above all. It’s easier to deal with the chaos of non-standardized processes than it is to find & convince top talent. - From @zebriez’s excellent Colossus piece, “Inside Cursor”

That call where I thought @Tobi was firing me? We finally talked about it... Shopify’s internal podcast, Context, usually stays internal. But, this one hit differently—we unpacked @shop's origin story, *that* call, and how design defines every new era of technology. I loved the conversation because it captures @Shopify’s long design history and how obsessing over the right details can reshape industries. Timestamps: 2:06 - Why Chief Design Officer Now 8:30 - The Fateful Phone Call 11:39 - Tictail Acquisition Story 18:08 - Defining the Design Role 21:37 - AI Interface Design Patterns 29:24 - Path Dependence & Cookie Banners 35:18 - From Tools to Team Members 41:36 - Long Term vs Short Term 46:27 - Design System Strategy 51:02 - Designing for Ambition

coinbase banned slide decks a few years ago. one of the best decisions ever. your idea should stand on its own in a document without shiny slides.

In 1946, Estée Lauder was selling just four products behind a counter. Blended by hand. One customer at a time. Today, The Estée Lauder Companies is an industry giant. Home to over 20 of the most iconic brands in beauty. And it’s coming to @Shopify . @EsteeLauder, let’s build the future of beauty together.

Entrepreneurs thrive on speed. But SR&ED slows them down. Canada doesn’t lack ambition or talent. We lack a system that actually helps. The fix isn’t more funding. It’s a smarter process.

Congratulations to the team that consistently ships since day 1. Go get em!

shredding

underrated characteristic of top product leaders: compulsiveness obsessively capturing decisions/ideas that need to be taken/baked that would otherwise be fleeting incessantly iterating over options in mind, morning till zzz’s world class products are crafted via compulsion

*Cha-ching* shopify.com/editions/summer2…

Shopify's Summer ’25 Edition: Horizons Amazing new theme, MCPs for everything, and so much more, some of my favorite updates in 🧵

Getting excited!

Good leaders have fans. Great leaders have haters

AI isn’t just a tool, it’s a mindset.

Congrats @MerrillLutsky !!