The News Starts Here

Joined June 2007
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Cut through the clutter when pitching the media. Strong journalist relationships start with relevance, clarity, and timing—these five requirements can help you improve your pitches and increase your chances of coverage. hubs.la/Q04j__JZ0 #Guide #MediaRelations #Pitch #PressRelease #PRTips
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If AI tools are answering questions for your audience, the real opportunity isn’t just being found—it’s being cited. Learn how press releases can position your brand as a trusted source in AI-driven search and discovery: hubs.la/Q04jPZ7C0 #AI #PRStrategy #PressReleases #SEO #AEO
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Creating newsworthy content is just the start. To maximize impact, you need a smart distribution strategy that ensures your press release reaches the right audiences and drives real visibility. Learn more: hubs.la/Q04k0nS00 #PressRelease #PR #News
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AI in PR is not just content generation. It is workflow execution: organizing data, drafting materials, routing approvals, and supporting end-to-end campaign delivery. Find out how teams are applying it. hubs.la/Q04l5nbf0 #AI #PR #Toolkit #Workflow
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Power up your communications! Business Wire helps energy & materials companies share critical updates, innovations, and market insights with the right audience. Explore our tailored solutions. hubs.la/Q04jPTML0 #EnergyNews #MaterialsInnovation #PRTools #Sustainability
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Going global with your news? Learn how to craft and distribute press releases that resonate across borders. Download our international distribution guide now. hubs.la/Q04k055y0 #GlobalCommunications #InternationalPR #Localization #PressReleaseTips
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A press release with strong multimedia doesn’t just look better. It’s easier to: • understand • reuse • share • surface in search • appear in AI-generated answers Here’s what modern multimedia press releases actually do → hubs.la/Q04jPBqm0 #PressRelease #News #Multimedia #Visual #Visibility
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PR visibility is changing fast. AI, GEO, and AEO are transforming how content is found, trusted, and referenced by both people and technology. Find out how to update your press release strategy to stay ahead. hubs.la/Q04k047w0 #PRStrategy #PressReleaseTips
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Targeted press release distribution delivers higher pickups, wider reach, and smarter ROI. Learn more. hubs.la/Q04k03dl0 #PressRelease #PRTips #Targeting #News
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Press releases don’t just tell your story—they generate data. Learn how to track performance, analyze results, and use insights to build smarter, more effective PR campaigns that go beyond impressions. hubs.la/Q04jPzQZ0 #PressRelease #Analytics #PRResults #ROI #PRTips
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Make every press release count. Discover 100 creative ideas to boost engagement and brand awareness. hubs.la/Q04k0kLs0 #100Reasons #PressRelease #PR #PRStrategy
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Learn best practices for writing press releases for trade shows, events, and conferences that stand out from the crowd. hubs.la/Q04jPP4j0 #TradeShow #Event #Conference #PressRelease #PRTips
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Your press release deserves more than a quick glance. Use Business Wire’s Essential Checklist to help ensure your announcements are clear, complete, and built to get noticed—and shared. 📥 Download here: hubs.la/Q04jPGsV0 #PressRelease #PRTips #PublicRelations #CommsStrategy
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From clicks to conversions: UTM links help you see exactly how your press release is performing—not just that it was seen, but what it actually drove. Learn how to track inbound traffic and measure real impact: hubs.la/Q04jPJ6N0 #UTM #Clicks #Tracking #Measurement #PressReleases
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The new rule of media relations is simple: stop sending more and start sending better, because relevance beats volume every time. hubs.la/Q04jQ4Kx0 #PublicRelations #MediaRelations #EarnedMedia #PRStrategy #Journalism
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Is your #PR strategy built for how news is discovered today—by both people and machines? Take Business Wire’s PR #AI Readiness Assessment to see where you stand and get a personalized 30/60/90-day plan to strengthen visibility across #SEO, #AEO, and #GEO. hubs.la/Q04k0kb90
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Want better AI visibility? Start with three questions: • Is the source clearly identified? • Are claims backed by primary sources? • Does the publisher demonstrate expertise? Here's why attribution and authority are becoming critical ranking signals. hubs.la/Q04k9JsG0 #AI #SEO #AEO #GenerativeEngineOptimization
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Make your news go further—without losing meaning or impact. Business Wire helps ensure your press releases are accurately localized so your message resonates across languages, markets, and cultures—while maintaining clarity, tone, and intent. hubs.la/Q04jQ5Q90 #GlobalPR #Translations #PressRelease #Communications #InternationalPR
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Events are just the beginning. With the right PR strategy, you can turn event attention into lasting credibility, stronger search visibility, and meaningful business impact long after the moment passes. hubs.la/Q04jPpVq0 #PRStrategy #EventPR #Visibility
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Strong communications go beyond a single audience. Learn how to extend your brand conversations and connect more meaningfully with diverse communities through focused multicultural strategies and outreach. hubs.la/Q04jPRnn0 #Guide #PRTips #MediaRelations #Communications #Strategy
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