The open cloud powering global brands, agencies, publishers, advertising, media & audience data on the open web to connect their audiences
Joined January 2012
- Tweets 11,368
- Following 19,865
- Followers 21,921
- Likes 11,331
3,169 Photos and videos
AMC, Arena One Partner to Bring Live Concert Experiences From Bebe Rexha, Paris Hilton and More to Movie Theaters variety.com/2026/film/news/a… #streaming via @variety
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We solve the problem that viewers are tapping their remotes far less for interactive CTV ads.
Key stat: Overall CTV interactive ad engagement fell by half YoY, dropping from 1.84% of impressions in Q1 2025 to 0.92% in Q1 2026 emarketer.com/content/viewer… #CTV #Advertising $ROKU
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Data normalization and collaboration infrastructure platform @Narrative_IO lunched a major expansion of the Narrative Marketplace, evolving it from a place to find and license data into a composable hub for everything a modern data & AI strategy needs trajectoryventures.vc/ai-inn… #AI
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Collective Audience retweeted
Jun 12
Datavault AI CEO @NateX112756 and team met with former @MLB pitcher and #CyYoungAward winner, @DocGooden16, about the market for athlete Name, Image, and Likeness (NIL) and the Datavault AI NIL Exchange.
🌐 Learn more: dvlt.ai
#DatavaultAI #DVLT #AI #NIL #NILExchange #Data #DataMonetization #MLB #SportsBusiness #Mets #NYC #NewYorkMets #DocGooden
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AI-Powered Audience Marketing as a Service.
We believe in technology-enabling services. Our Open Cloud and Audience Service work closely together to create bespoke solutions for our advertising and media partners that drive outcomes.
collectiveaudience.co/collec… #digitalmarketing
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Collective Audience retweeted
Bye bye banner ads.
Say hello to @CollectiveAud advertising experiences that increase attention, engagement, conversions and generate real-time first party data.
The new standard for advertising on the open web. collectiveaudience.co/audien… #DigitalMarketing #DigitalMedia
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AI-Powered Audience Marketing as a Services.
We believe in technology-enabling services. Our Open Cloud and Audience Service work closely together to create bespoke solutions for our advertising and media partners that drive outcomes collectiveaudience.co/collec…
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Great insight to watch on @PublicisGroupe $2.2b acquisition of global data collaboration platform @LiveRamp $RAMP to accelerate data co-creation, and agentic AI data assets powering brands, along with consumer identity applications. youtu.be/Q47-HodD_VM?si=72uT… #AI #Data
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BREAKING | @PublicisGroupe has agreed to acquire @LiveRamp for $2.2 billion in a deal funded by a mix of cash and debt.
Read more about the acquisition 👉 adweek.it/3Rf6IFN
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Collective Audience retweeted
May 17
NEW: @PublicisGroupe is buying @LiveRamp for roughly $2.2 billion.
Story below. 👇
adtechradar.com/2026/05/17/p…
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Revenue growth tops the agentic commerce scoreboard.
Key stat: 55% of US enterprise ecommerce decision-makers measure agentic commerce success by revenue growth, the top KPI in Logicbroker's December 2025 study and the only metric cited by a majority.
#AI #ecommerce
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From idea to activation, frictionless advertising. 🚀
Your ideas move fast.
Your campaigns should too.
With our CreativeConnect:
⚡ Go live faster
⚡ Capture real attention
⚡ Drive real engagement outcomes
Less passive exposure. More active attention.
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Collective Audience retweeted
Apr 22
AI is reshaping CTV—fast. Join #IABTechLab CEO @AnthonyKatsur tomorrow at 2pm ET at TVOT Connect as he breaks down what agentic AI really means for programmatic advertising, measurement, and the future of streaming: okt.to/UfET8x
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Collective Audience retweeted
Apr 21
From Atlas and aQuantive to LiveRamp.
This week on The Build Podcast, Scott Howe traces how data, not chance, shaped his career path and why acquisitions, org design, and speed matter more than ever in ad tech: bit.ly/4tpXTXX
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How purchase data is redefining TV ad performance and driving revenue.
Combining CTV with purchase data allows marketers to optimize for business outcomes instead of viewership, particularly as streaming platforms introduce more shoppable format digiday.com/sponsored/how-pu… #CTV
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Agencies’ top concerns this year are client spending and the effects of AI, according to a Digiday Research survey conducted in the fourth quarter of 2025 among 62 agency professionals. buff.ly/URn77pd
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Reddit's purchasing influence is growing.
Brands could miss conversations happening in real-time on @Reddit, where over 180 million US users discuss products, share recommendations, and influence purchases before companies even know what's trending. emarketer.com/content/reddit…
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The Trade Desk $TTD is testing automated buying features that combine data, media, and tech costs into one price while simplifying campaign management, per Digiday. The “Trading Modes” give clients two options to run campaigns.
emarketer.com/content/trade-…
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CTV home screen ads are giving marketers a more effective route to performance. Home screen CTV ads offer a high-attention path to results.
emarketer.com/content/home-s… #CTV #DigitalMarketing
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FurnitureDOTcom was built for SEO. Now it’s trying to crack AI search
digiday.com/marketing/furnit… #SEO #AI
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