Why Helium's $0.50/GB pricing might be holding the network back, questions from a potential builder
I've spent the last few days diving deep into Helium's HIPs and debating with the community on Discord. I'm not here to FUD โ I hold HNT and I'm actively exploring building an MVNE in Brazil on Helium infrastructure. I need this to work.
But I have questions that I can't resolve.
โโโโโโโโโโโโโโโโโโโโ
THE STRUCTURE
โโโโโโโโโโโโโโโโโโโโ
HIP 53 (2022) set $0.50/GB as the initial data price and created the SP rewards bucket. HIP 82 (2023) introduced Nova Labs as the first Service Provider, with the stated goal to "pave the way for other Service Providers to join."
Two years later, Nova remains the only SP. Why?
โโโโโโโโโโโโโโโโโโโโ
THE ECONOMICS
โโโโโโโโโโโโโโโโโโโโ
For a new SP to enter today:
โ Stake 100,000 HNT (~$150k)
โ Build carrier relationships and infrastructure
โ Pay $0.50/GB to the network in real cash
โ Only then start earning proportional SP rewards
Meanwhile, Nova Labs has accumulated advantages: existing carrier contracts, years of emissions, established infrastructure, and the ability to subsidize the $0.50 rate with VC cash and HNT emissions they receive as the network's primary operator.
A new SP would burn money on every GB sold until reaching meaningful scale โ while competing against someone whose effective cost is significantly lower.
The rules are equal on paper. But is the game fair?
โโโโโโโโโโโโโโโโโโโโ
THE MARKET REALITY
โโโโโโโโโโโโโโโโโโโโ
Wholesale WiFi offload rates are a fraction of $0.50/GB. In Brazil, retail mobile plans offer around $0.60/GB to end consumers. Wholesale has to be much lower than that.
At $0.50/GB, Helium isn't competing for wholesale business โ it's pricing itself out of most markets. The only reason it works today is Nova subsidizing the gap with HNT emissions and VC cash.
Carriers doing due diligence will ask: "This company pays more than they charge us, funded by token emissions and VC cash. How long can that last?"
โโโโโโโโโโโโโโโโโโโโ
THE DEPLOYER PROBLEM
โโโโโโโโโโโโโโโโโโโโ
Many deployers built expectations on $0.50/GB without understanding the tokenomics. As one community member put it: "deployers that can't make that price fit their model will quit and deployment will stagnate."
We saw this with IoT. Deployers built on reward expectations that didn't hold up. Frustration followed. Are we repeating the cycle?
โโโโโโโโโโโโโโโโโโโโ
THE REAL COMPETITION
โโโโโโโโโโโโโโโโโโโโ
Helium's competition isn't other crypto projects. It's Boingo, iPass, carrier-owned WiFi networks โ traditional providers offering offload at market rates.
And markets evolve. In Brazil, there was hype about crypto "disrupting" finance. Meanwhile, our traditional banking system already offers instant transfers, 24/7, zero fees. Nubank was born here. PIX moves billions daily for free.
Helium's advantages โ no spectrum costs, decentralized deployment, access to hard-to-reach locations โ should make it the cheapest option. Instead, it's one of the most expensive.
โโโโโโโโโโโโโโโโโโโโ
THE QUESTION
โโโโโโโโโโโโโโโโโโโโ
Is this structure intentional or emergent?
I understand Nova Labs built this network and took early risk. Someone had to be the first SP. But if Helium is meant to be a "wholesale data marketplace," shouldn't the path for new SPs be viable by now?
โโโโโโโโโโโโโโโโโโโโ
A DIFFERENT APPROACH
โโโโโโโโโโโโโโโโโโโโ
What if the network had 100 SPs trying different approaches in different markets, instead of putting all expectations on one company?
Aggressive pricing could enable that experimentation. Right now the design concentrates all the pressure โ and all the blame when things don't meet expectations โ on Nova alone.
Realistic pricing would benefit everyone:
โ Nova: less subsidy to burn, healthier margins
โ Deployers: sustainable expectations from the start
โ New SPs: viable economics to enter
โ Network: diversified growth, less single-point-of-failure risk
โโโโโโโโโโโโโโโโโโโโ
I WANT TO BE WRONG
โโโโโโโโโโโโโโโโโโโโ
I'm not trying to tear down Helium. I'm trying to understand if I can build on it.
If there's something I'm missing about how this becomes sustainable at scale, I genuinely want to know. The community on Discord engaged seriously with these questions โ thanks to those who did.
But if the answer is "just trust the process" or "token price will fix it" โ that's not a foundation I can build a business on.
Nova has enough competitive advantages at this stage that real competition shouldn't be threatening. More SPs would validate the model and grow the pie. Nova would still have the biggest slice.
The network has a choice: become competitive and attract more builders, or accept that this is what it is.
I'd prefer the first option.