OpenBack, now part of Twitter.

Joined August 2015
122 Photos and videos
OpenBack retweeted
We’re so excited about this; @christian_ryder, @theapprocks and I set out 6 years ago to try and make push notifications truly user first for billions of people in a new way, and this opportunity to work with @Twitter fulfils that in so many ways more than we ever imagined.
1/ Today, I’m excited to share that Twitter has acquired @OpenBackHQ, a mobile platform that helps make apps more engaging through device-side control of push notifications.
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30 Mar 2022
How do you create an app that hooks users from the moment they install? The 3 main things to keep in mind: ✨Deliver a quality app UX (obvs) ✨ Trigger-reward hook to keep them coming back ✨ Use #PushNotifications for user retention! #MobileMarketing openback.com/blog/hook-app-u…

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28 Mar 2022
What's the story with #Android13 and its latest developer preview? Its latest blog post provides more clarity around APIs, #MobileApps requesting permission from users to send #PushNotifications, and more! #MobileEngagement #MobileMarketing openback.com/blog/android-13…

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23 Mar 2022
What's OpenBack about in a nutshell? Making sure your mobile app reaches its full potential! User retention campaigns, app monetization, and complete metrics ... we've got you covered! #MobileEngagement #PushNotifications #MobileMarketing
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21 Mar 2022
Who here knows what Games-as-a-Service (GaaS) means? Here's a quick primer on what this term means to the #Gaming industry, and #Monetization models for your GaaS game. #MobileGaming #GaaS #F2P openback.com/blog/games-as-a…

21 Mar 2022
How much is too much? Different apps from the same brand should keep this in mind when sending #PushNotifications... yet another reason why reliable delivery is a must-have for your #MobileEngagement platform.
19 Mar 2022
2 push notification ads from Apple within 10 minutes? No bueno
16 Mar 2022
The OpenBack team is over the moon to share that OpenBack is a finalist for @MobileGameAward in the Games-as-a-Service Tech & Tools category. Good luck to all the nominees! #MobileGames #GaaS openback.com/about/newsroom/…

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15 Mar 2022
Do you want to 🔥 up your #PushNotifications and send your click-through rates to the 🌙? Check out our new guide on how to use emojis to catch your app user's 👁️ and pique their curiosity! 😃🙌🐻 openback.com/blog/emojis-pus…

14 Mar 2022
So excited to be a finalist for Pocket Gamer's Mobile Game Awards 2022, for the best GaaS Tools & Tech category. We're up against some stiff competition, for sure!
Replying to @MobileGameAward
Meet the finalists: @AzurePlayFab @unitygames @AWS @GridlyCMS @nowgginc @OpenBackHQ @ExitGames @tenjinIO
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11 Mar 2022
Do you know the difference between omnichannel and multichannel? The answer may surprise you... but here's how #PushNotifications act as the keystone to driving a holistic omnichannel marketing campaign. 🗝️ openback.com/blog/omnichanne…

7 Mar 2022
Google has announced Google Checks, their new tool that provides extra guidance for mobile app developers to be confident that their #DataPrivacy practices are compliant with the necessary regulations. #MobileApps openback.com/blog/google-che…

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4 Mar 2022
Customer lifetime value and user retention are directly related... and high quality, personalized #PushNotifications are a key driver of both! Here are some tips for boosting brand engagement and CLV. #MobileMarketing #DigitalMarketing openback.com/blog/boosting-c…

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3 Mar 2022
What is Reverse ETL? And how does it make data that's frozen in your warehouse actionable? openback.com/blog/what-is-re…

2 Mar 2022
Very excited to have a guest post up on @techireland's blog! Have a look to see the story behind OpenBack: the inspiration behind the company, overcoming challenges, and where we see ourselves headed in the future! 🙌#MobileEngagement #PushNotifications techireland.org/blog/how-an-…

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1 Mar 2022
What is #Android Private Compute Core? Google is laying out its game plan for the future of #DataPrivacy on Android, but what does it mean for the mobile industry? openback.com/blog/android-pr…

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25 Feb 2022
Here's a quick overview of @Google's plans to extend #PrivacySandbox to #Android devices by 2024... We're excited to see a few of their features using device-side processing to keep user data safe! #DataPrivacy openback.com/blog/google-lau…

17 Feb 2022
OpenBack has released their latest YouTube tutorial on how to integrate our RESTful API. Have a look! #MobileApps #MobileEngagement openback.com/about/newsroom/…

16 Feb 2022
#Android finally makes a move to catch up with #iOS privacy features with their Privacy Sandbox intiative. #DataPrivacy
Google is planning privacy changes for Android in 2024 siliconrepublic.com/business…