A podcast, newsletter, and community for folks building and scaling app businesses. Brought to you by @RevenueCat. Join the community chat.subclub.com
Joined January 2020
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Jun 12
We're live in 15 minutes⏱️
@drbarnard, @_chuckyc, and @Thomasbcn are breaking down what WWDC 2026 actually means for your app — Creative Assets, App Intents, subscription bundles and suites, and more.
Show up. Ask questions. Get answers.
Link to the live in the first comment 👇
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Jun 11
@drbarnard and @_chuckyc have been at Apple Park all week digging through sessions and talking to Apple.
Creative Assets. App Intents. Subscription bundles and suites. There's a *lot* to unpack.
Tomorrow (Friday June 12th) at 09:00 PT / 18:00 CET they're breaking it all down on Sub Club YouTube and taking your live questions – no registration required! YouTube link in the first comment 👇
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Jun 10
No regular episode this week—we're going bigger 🤯
This Friday June 12 at 09:00 PT / 18:00 CET, @drbarnard and @_chuckycare will be live breaking down what WWDC 2026 actually means for your app.
App Intents, win-back offers, App Store Connect changes—the stuff that moves your MRR.
Watch it on YouTube live (no registration required). Link in the first comment 👇
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Jun 9
What Apple announced, what they buried in sessions, and what it actually means for your MRR. This Friday June 12 we are cutting through the keynote hype.
Join @drbarnard, @jeiting, and @_chuckyc for a special Sub Club Live breaking down the specific WWDC 2026 changes that matter most to subscription app builders. No generic recaps. Just the APIs, discovery shifts, and monetization policies that will impact your product roadmap. And... time for questions!
Link to watch live in the first comment (no registration needed)👇
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Jun 4
Creative Testing is Dead: AMA & Growth Clinic ft. Nathan Hudson | Sub Club Live x.com/i/broadcasts/1kKzDDQNp…
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Jun 3
Creative testing is dead... ⚰️
...at least, the way most app marketers have been doing it.
Nathan Hudson (founder & CEO of Perceptycs) has been watching the old playbook break down across dozens of accounts — and he's bringing his contrarian takes live this Thursday (don't forget to bring your questions!).
Sub Club Live | Thu June 4 | 12:00 ET / 18:00 CET 🔴
YouTube link in the first comment 👇
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Sub Club retweeted
LAST CALL to join @RevenueCat's app founder Mansionparty during hashtag#WWDC next Tuesday
If you're a scaled ($100k / month ) app founder or app growth leader, DM me for one of the 5 last spots. If you're not quite at that scale (yet), keep an eye out for our next Houseparty, coming soon!
Schedule:
1:00 – 5:00: Drop in and co-working
5:00 – 6:00: Food & Drinks
6:00 – 7:00: Lightning Talks
7:00 – 9:00: Networking
Over $1B in annual revenue already confirmed to attend 🤯
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May 28
Why Most Mobile Apps Can't Scale Paid Creative (And How To Fix It) | Shane Troy, CousinLabs x.com/i/broadcasts/1vJpPPDvv…
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May 28
Most mobile apps treat paid creative like a lottery.
J. Shane Troy has spent a decade proving it's not.
He's scaled multiple apps to $100k /day on Meta — and built the creative operating system behind it.
Join @drbarnard live on Thursday for a discussion on paid (and organic) operating systems AND the chance to pose your own questions throughout. Link in the comments 👇
🗓 Thursday, 28 May
🕛 12:00 ET / 18:00 CET
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May 27
Trust built through years of founder-led content. Trust built by having a real coach DM every new user within 24 hours. Trust built by never posting a free workout and instead saying: come inside the app, we’ll customize your plan.
None of that shows up in analytics. But it shows up everywhere else: in conversion, in retention, in word-of-mouth.
Full episode: youtube.com/watch?v=gqN6Z5WA…
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May 27
“Not everything that’s important in business will be in your dashboard” (even your @RevenueCat dashboard ;)
I talked with @NancAndersonFit about how she built such a great app business in the crowded fitness category.
The whole conversation kept coming back to one thing: trust
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May 27
"Not everything that's important in business will be in your dashboard."
@NancAndersonFit (Natal) built a 68% trial conversion rate — nearly double 🤯 the industry average — on trust that no A/B test can measure.
More in the latest Sub Club episode. Link in the comments 👇
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May 14
Under one hour to go until today's Sub Club Live with @philgcarter and @ajaymehta. YouTube link below 👇
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