Building @vxtapp

Joined February 2016
66 Photos and videos
Luke Campbell retweeted
Some more context on this: We had seen what hyper-hiring does to companies and wanted to avoid it at @linear. Our rule was simple: at most, roughly double the team each year. 3 → 6 → 15 → 30 → 50 → 80 → 120 to maintain culture and stability. What followed was that we became profitable early, growth keeps accelerating, revenue per employee keeps rising, and attrition has stayed very low. I’ve come to think headcount has little connection with success, and sometimes the opposite. Some hiring is necessary, but some of it is just superficial. Smaller teams force focus. They give you more time to invest in quality, execution, and the experience you’re building. A common boardroom question is “how do we go faster?” and offten the answer is “hire more.” It is rarely “focus on fewer, more impactful things.” Later, companies might end up learning that lesson anyway, now they realize have too many teams and too much organizational weight to do that. That being said and jokes aside, we are continuing hiring more.
Today is a hard day. I shared this note with the @linear team today: We’ve made the difficult decision to increase our workforce. This is not a cost-cutting exercise or a reflection of anyone’s performance. We’re simply reimagining every role for the agentic AI era. We’re hiring. We’re sorry about that.
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Luke Campbell retweeted
I got sick of waiting for BOM to publish the 2025 multidecadal rainfall update, so I pulled the data and wrote my own script. Wet tropics still moving south. Hyper Australia manifestation intensifies.
Australia's interior is getting wetter, especially in the north. Over the last 80 years, the high rainfall tropical zone has moved 100-400km south. It will be an interesting century if this trend continues.
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Sales and marketing is the tax you pay for building shit products
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Luke Campbell retweeted
Across 5000 founder meetings, the single rarest success trait we saw was pathological determination (<1% of founders). Having a good work ethic is not enough; these individuals possess a borderline-delusional ability to run through any wall they meet, and don’t have an off switch. It’s not easy to see and most investors don’t ask the right questions in founder meetings to uncover it. We have 10-15 proxy signals that we use to turn determination into a data point. Across hundreds of founders, we looked for a desperate desire to prove someone/something wrong, multiple previous failed businesses, early-life adversity and irrational optimism when most others would quit. Our early findings showed that founders with a high determination index were significantly more likely to build bigger companies, even if it took them longer on average. Determination wasn’t correlated with confidence or charisma. The most determined founders were more introverted and did not light up rooms. Most investors overvalue raw talent and ignore the sheer power of persistence. Brilliance is fragile. Obsession is anti-fragile. When vetting a startup, back the team that refuses to stay dead.
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Luke Campbell retweeted
Never quit as a founder. I’m begging you. It’s 0 for longer than you’ll ever expect. No momentum. Soul-crushing doubts. Nobody seems to care. Even when it looks like it’s working, it’s not. You keep trying new things. You don’t lose hope. Then it snaps to 100. You finally find the one thing that resonates. You wake up with more customers than you can handle. Everything is breaking. Momentum keeps building even when you’re not pushing. Something changed. You didn’t get lucky, you just didn’t leave.
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Luke Campbell retweeted
I simulated 100,000 people to show how often people are "thrice-exceptional": Smart, stable, and exceptionally hard-working. I've highlighted these people in red in this chart:
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I’ve spent a lot of time in the US over the past few years. I’ve been in DC for just a day and it’s already my favourite city. It’s so lovely here. No wonder it was voted the most liveable metro area in the country.
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Luke Campbell retweeted
Vibe Coding makes you 10x faster at making 10x more technical debt.
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When VCs start using “we” instead of “you” when asking questions, it’s a signal that they are leaning in.
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Luke Campbell retweeted
i can write 50k lines of code a day and it will absolutely not generate any tangible lasting value nor will these 16k, from Garry or anyone else (sorry, but its the truth)
If I can do 16k LOC per day across 3 different projects (including one open source one you can see yourself) then I think almost any technical CEO CTO pair at YC will That's the bar now
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sOfTwArE iS uNiNvEsTiBle ☝️🎩
vibe coders who don’t ship anything showing their agent orchestration setup x.com/FalconryFinance/status…
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True in many situations before AI assisted engineering. True in more now.
The token cost to build a production feature is now lower than the meeting cost to discuss building that feature. Let me rephrase. It is literally cheaper to build the thing and see if it works than to have a 30 minute planning meeting about whether you should build it. It’s wild when you think about it. This completely inverts how you should run a software organization. The planning layer becomes the bottleneck because the building layer is essentially free. The cost of code has dropped to essentially 0. The rational response is to eliminate planning for anything that can be tested empirically. Don’t debate whether a feature will work. Just build it in 2 hours, measure it with a group of customers, and then decide to kill or keep it. I saw a startup operating this way and their build velocity is up 20x. Decision quality is up because every decision is informed by a real prototype, not a slide deck and an expensive meeting. We went from “move fast and break things” to “move fast and build everything.” The planning industrial complex is dead. Thank god.
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If your CTO friend’s team misses an XXS vulnerability it means they’re shit, not that your Claude Code instructions are great.👨‍🔧
My CTO friend texted me: "Your gstack is crazy. This is like god mode. Your eng review discovered a subtle cross site scripting attack that I don't even think my team is aware of. I will make a bet that over 90% of new repos from today forward will use gstack."
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Investors should say “We don’t believe in you” more often.
"We (a seed fund) only invest in companies that we think can be worth $10Bn " 1) ask how many times they have successfully done that. 2) the only thing that won't change that has been consistent for those $10bn companies from seed to $10Bn is a megalomaniac psychopathic founder. Good luck. 3) the job is multiples, not absolute valuations. (the power law is a statistical description, not an investment philosophy). 4) if it was clear at all that a company could be worth $10Bn right now, they wouldn't be raising from a seed fund - there are plenty of $100M initial rounds led by global multi stage funds happening right now.
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Wouldn’t want to be @Cloudflare right now. @HubSpot is affected.
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Luke Campbell retweeted
age is just a social construct
18 Nov 2025
Today is @Lovable's 1st birthday. After the best year of my life. I'd like to share the story: (thread)
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Successful candidates complete > 20 hours of assessments during our hiring process (95% completion rate). When we reject them we spend a significant amount of time crafting direct actionable criticism as a small sign of respect and appreciation for the time they spent with us.
18 Nov 2025
One of my portfolio companies does three unusual things in their hiring process that has worked very well for them: 1) The first round is a reverse interview: instead of a hiring manager interviewing a candidate, the first conversation is one where the candidate asks questions about the company. It's used as an opportunity to pre-sell the candidate, who find it disarming & relaxing. Also, the questions a candidate prepares are revealing about the depth of their curiosity, and whether they're valued aligned. In some ways, it's more informative than a traditional first round interview. 2) The company lists roles that they are not actively hiring for, but likely will in the future. This lets them build a "waitlist" of quality candidates and ensures a much more streamlined process for those roles when they open up. 3) On the career page, there is small call to action with a link to contact the CEO directly for anyone who thinks they could be valuable to the team, regardless of whether there's an open role for them or not. A small but meaningful indication that the CEO stays directly involved in hiring across the company. There's also positive self selection in that the candidates who see that, take the initiative, and make an effort to reach out to the CEO, are more likely to be strong candidates & more passionate about the company.
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Luke Campbell retweeted
There will be people born on Mars that believe the Earth is flat.
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Prompting is slop. Having to prompt to get value is a regression. The future is apps that understand their users and take actions on their behalf with no input.
21 Oct 2025
Prompting and evals will be everything Prompting is agency Evals is taste
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