Going forward, the sole aim of any protest in Nigeria should be de-marketing bad leadership.
We rarely see presidents or governors resign here. So as people protest, they must clearly list what the leader has done wrong, and propose practical or near-practical solutions — what he should have done instead.
Add creativity to the protest: powerful visuals, data, skits, placards, and storytelling that hit hard.
Empty noise achieves nothing. Smart, focused de-marketing does. 🦅
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