We asked hundreds of consumers about their AI search habits and desires, here’s what they said:
📱 66% care about multimodal AI experiences—think text, voice, video, all-in-one.
💎 Many people prefer asking AI over others for advice on taste-driven topics like creative work, cooking, shopping, and travel.
📈 ChatGPT currently leads in popularity, but high usage of Google Gemini and Meta AI shows the potential of AI within existing platforms.
🚀 Over 75% of consumers expect AI to transform their experiences in planning/booking, healthcare, career development, and personal finance.
🏡 Consumers want AI for both big and small decisions—from wellness and groceries to homes and cars.
💪 Trust in AI is still a challenge, with accuracy, consistency, and real-time recommendations being key opportunities for improvement.
🤝 Traditional search habits are strong, but AI-powered search is catching up with more engaging, personalized experiences.
📚 Users are eager to rely on AI for daily tasks like general inquiries, research, task management, writing, recommendations, and bookings.
⏰ AI is only on the rise, with 75% of users expecting their usage to rise in the future
Shoutout to
@itsmeeraclark and
@leahclapper for pulling together a fantastic report. See the full report here:
redpoint.com/content-hub/wri…