You maybe wondering why we keep talking about signals...couple of reasons:
1) Models keep getting more agentic...
@OpenAI agent and GPT5.
2) MCP is opening doors to detailed, multi step research
3) Companies like
@openfunnel (YC F24) brings in a new level of high intent based knowledge and signals
4)
@clay_gtm orchestrates and provides connections to tools like
@apify
The point is...the avenues are widening...more and more opportunities exist to get better at outreach and move beyond the basic role based approach. Sure you can send the same emails as anyone else, or you can curate to the leads that actually need your service.