My first interview with
@EricJorgenson, Author of The Book of Elon.
0:12 Why Elon outcompetes everyone
1:53 Not wanting to be CEO
6:15 Why there was a 1 in 100 chance of Tesla and SpaceX both succeeding
10:03 Thinking in lost future revenue
11:58 Living with a gun next to his bed
15:02 How Elon starts companies
19:23 Giving Larry Page an early demo of the Roadster
21:27 Why Elon calls people into the factory at 2am
25:01 The 20 people who execute Elon’s will autonomously - MrBeast clones
28:52 Working with Elon is doing a tour of duty
31:18 Creating a grand vision that people can believe in
36:42 How to thrive under Elon
37:30 The Algorithm - question every requirement, delete part or process, simplify and optimize, accelerate, automate
41:38 Setting up a tent factory in the Tesla Fremont parking lot
43:28 How Elon would play the game if he was born 300 years ago
45:10 Empathy for the individual vs empathy for the mission
46:57 Being feared vs being loved
48:38 The endless churn at Elon companies
50:49 Ruthlessness and having a willingness to be disliked
56:08 Creating enemies and chaos
58:37 Shifting SpaceX’s focus from Mars to building a base on the Moon
1:00:07 Justifying Tesla’s valuation by reseting the vision
1:02:21 The S-Curve of ambition - colonizing planets, Starlink, Terafab
1:04:44 Throwing billions of dollars behind new companies
1:06:22 A great team is just the sum of the individual vectors
1:11:09 The idiot index at an industry-scale
1:13:53 Why it’s critical for space companies to control launch
1:15:44 Thinking in limits
1:18:47 Expanding the vision until no one can measure it
1:23:41 Internalizing pain and dealing with setbacks
1:26:03 The evolution of Elon’s operating philosophy over the last 30 years
1:27:37 Effectiveness